Ep. 360: Soufyan Hamid - After the AI Wave: Why Human Storytelling Is the New Finance Superpower
Soufyan Hamid, founder of The Finance Circle, returns to Count Me In to share fresh insights on the evolving role of finance teams. His company specializes in training FP&A leaders and finance professionals to master financial storytelling, deliver impactful presentations, and build strong business partner relationships. Since Soufyan's last appeared in 2024, AI has swept through the finance world, initially shifting focus away from storytelling. Now, many teams are realizing that clear communication and actionable insight remain essential.
In this episode, Soufyan breaks down his storytelling maturity model and offers a practical roadmap to help finance professionals move beyond simply reporting numbers. Listeners will gain valuable advice on how to genuinely influence business decisions, why human skills matter more than ever in the age of automation, and how communication expectations vary around the globe. This episode is packed with actionable tips and forward-looking perspective for anyone invested in the future of finance communication.
Creators and Guests
Guest
Soufyan Hamid
With more than 15 years of corporate experience, Soufyan is based in Brussels and is a recognized expert who specializes in improving the presentation skills of FP&A teams located worldwide through his online bootcamps and training. After holding executive positions with firms such as PricewaterhouseCoopers and Deloitte, he founded SouFBP. His global consulting firm helps finance professionals located anywhere master the delivery of their presentations by improving their preparation, messaging and visuals. Soufyan’s training fills the void in finance training that is often missed for most professionals, and enables them to excel through his proprietary method called “The Financial Storytelling Program.”