Ep. 243: Alissa Vickery - Stepping Into CFO: Balancing Multiple Finance Roles
< Intro >
– Welcome to Count Me In.
In today's episode, we are excited to
have Alissa Vickery back on the show.
Alissa is the Chief Accounting Officer,
Senior Vice President, Accounting
and Control at FLEETCOR.
Alissa, who served as the
interim CFO at FLEETCOR
shares her experience
stepping into the role,
navigating the transition, and
balancing multiple responsibilities.
She discusses the importance
of building a strong team,
seeking advice from mentors and auditors,
and effectively communicating
with peers and leaders.
She candidly shares her success
stories and learning opportunities,
during her time as the interim CFO.
Lastly, Alissa reflects
on how this experience
has shaped her career trajectory,
and emphasizes the importance
of being a business partner
within the finance leadership role.
Keep listening to hear
Alissa's insights and advice.
Let's get started.
< Music >
– Well, Alissa, we're very
excited to have you back
on the Count Me In podcast.
And today we're going to be
talking, a lot, about your role,
how you served as an
interim CFO at FLEETCOR
And, so, to start off, maybe, you
can briefly describe your experience
as an interim role and what
were your main responsibilities?
– Sure, so I guess I'll back it up a minute,
when you get asked to sit
in that kind of seat,
even on an interim basis, it is
quite overwhelming and humbling,
all at the same time.
And, so, after serving in various roles
in the finance sector here at FLEETCOR
over the last 12 years, stepping into
the role and the responsibilities,
and I'll just call it the weight of the position
was, quite frankly, a moment
where for me, professionally,
I had to really look in the mirror
and say, "Okay, I can do this.
I'm ready, I can accomplish what my
leaders are hopeful that I can accomplish."
But in terms of what prepared me for that,
I think it's the experience
of being on the journey
of the FLEETCOR trajectory
over that 12-year cycle,
and holding various roles
throughout the organization.
But always in a global capacity,
and always in the interest of,
I'll call it the overall finance good.
Whether it's helping with a deal
and making sure that
we're thinking through
the risks and rewards appropriately,
working on valuation,
thinking about internal audit.
It's really those experiences that prepared
me to be able to step into the role
in that moment, at that time, whether
anticipated, unexpected, whatever.
And, so, it was quite the
opportunity, at that time.
– Yes, I can imagine the weight
of stepping, into something like a CFO.
Because if you're not used to that,
if you've never been in that role,
there's a certain level of responsibility
that is on your shoulders, all of a sudden.
Like one day you're not, and
then the next day you are.
So it's a big transition.
How did you navigate that
transition to that new role?
– I would say I spent as much time
as I could with my outgoing
CFO, that was step one.
Talked a lot with HR around how to
navigate the executive ranks, if you will.
I was already in the room, but having
the CFO hat was a very different hat.
And then I would say getting
advice from both of those parties,
as well as my external auditors.
Who were already, I'll call it
trusted business partners,
as we navigated forward,
and just trying to be,
quite frankly, as prepared as I could be.
But then also have the chats with my CEO,
to understand exactly where
he wanted me to focus.
Because I knew that it would be
challenging to be all things to all people.
I already know that in my
personal life/professional life.
You can't do all things
excellent, at the same time.
If you're being a great employee,
sometimes, you're not
as great of a mom or a wife.
And, so, always striking the right balance.
And, so, understanding what he
was hoping that I would help control,
and help manage, and get him
comfortable with, as we moved forward.
And, then, I think getting the
advice from my outgoing CFO,
who was quite gracious with the
time he had left in the organization,
around making sure that
I was leaning on others.
I was not in this by myself, I have a team.
We have a strong team,
and they help to build
and support a great finance organization.
"Don't forget to lean on them, ask for help,
and seek the advice
of others when needed."
At the end of the day, I had already built
the trust throughout the organization
through my tenure, and
through the various projects
I've worked on over the years.
And, so, not discounting the value, and
I'll call it just the level of experience
that facilitated in the new seat.
– I can only imagine, but it sounds
like you had a great team.
And having a great team around
you really helps lift you up,
and prepares you for that.
Are there certain leadership strategies
that you had to implement to
try to navigate this waters?
Because one day you're
same level as other people,
and the next day you're
suddenly a C-level person, right?
– Yes, it's just the short answer.
It was super fascinating because
suddenly I had a new peer group.
And, so, working directly
with each of those peers,
and I have to say they were so gracious,
and saying, "How can I
help you be successful?"
"Let me know what you need."
So I think that's part of it.
But, then, too, in terms of the skill sets,
it was really having the
fortitude to find the right help.
Back to my statement, I can't be all
things to all people, at the same time.
I already was the chief accounting officer,
still am the chief accounting officer.
But I had to elevate to
CFO and wear both hats.
And, so, making sure that I
brought in some help to supplement
where I knew I needed to step out,
and being thoughtful about
what that skill set looked like.
Knowing that I wasn't going to be
able to give every piece of the process,
the time that I would have had I
only been wearing the single hat.
And, so, I would say learning
to let it go, it's very difficult.
Learning to trust your people in
a way, I was already trusting them.
But I had to trust them in a whole
new level, and they're all fantastic,
but it's just a change in mindset.
I think type A personalities tend to
keep it close, and close to the vest,
and understand all the moving
pieces, and then you can release.
And, so, I had to get out of
my comfort zone, greatly.
And I had to figure out
new ways, quite frankly,
to manage my calendar, manage my
availability for those team members.
Provide the right level of
support to my new peer group,
as well as be available to my
CEO whenever he needed it.
– Yes, and the whole thing about
being able to wear multiple hats.
You can't wear both hats, at the same
time, and be available for both sections.
So how did you balance
having two different roles in
your lap, at the same time?
– I would say focusing on the hottest fire
or the most important thing,
at any one point in time,
and, quite frankly, having
a significantly longer day.
I would start my day a little
earlier than I would, typically,
and certainly ended it later.
And it is no joke when you take on
a new role, even in the same org.
It takes a level of commitment,
and a level of just dive down,
and hunker down, and get
the work done attitude.
That you don't typically have when
you've sort of been in the role,
in that same role, for a period of time.
And, so, just being quite reflective on
what were the most important things,
at each point in time.
Looking at my week, that weekend, in
advance, and really being thoughtful
about where I was going to be able
to spend that time, working in time,
to at least have one touch point
with my finance and accounting team.
So that I was super clear where we were
in either budget cycle work,
or in 10-Qs, 10-Ks.
Because that's really what
we're hyper focused on,
as well as I'll call it the internal audit work.
Making sure we're tracking
through supporting our auditors.
Having enough of an awareness of what's
going on, but not being able to own it.
Really expecting my team members
to own it and report up to me.
So that we are striking the right balance
and achieving the outcomes
that are expected.
– Were you able to identify different
strategies or better strategies,
on how to deal with different tasks
that you may have done differently,
if you just had the one hat on?
Were you able to identify different
strategies to do things more efficiently,
and maybe find better ways to do
things for the organization, overall?
– Well, sure, and I think implementing
technological tools that help you
to do things in a smarter, and more
effective, efficient way, are always huge.
And, so, we did that in a number of, I'll
call it the budgeting process pieces.
And it was probably the best thing
that ever happened to the team,
and to the process, because it
forces you to take a step back.
You have to find a way to do
it smarter, more effectively,
with the most accurate
answer you can have.
Because if we know anything about
a budget or a forecast, it's wrong.
But we're trying to get it
as on point as possible.
And, so, bringing in a
little bit of contract help,
combined with the team
really having to take ownership.
It forced that level of, "Okay, let's use
this system to do this piece of work.
We haven't used the
system to do it before."
Engaging with the leadership team
to make sure that they're thinking
through the risks, the same way I might.
So that when I step in, I'm just asking
the very top of the house questions.
Okay, "Did we do A, B, C, D, E,?"
Okay, "Yes, wait, F you
haven't done that, yet?
Go back, make sure this is part of our
model, and then come back to me
to where I feel really good
about whatever the output is."
And that's more on the
budgeting and forecasting side,
on the Qs and the Ks side,
it's really being super conscious
over what the open items and
tasks are to get us to end a job.
Knowing that when e acquire businesses,
that entails a level of
incremental effort documentation.
It makes it from a deal document
to a piece of accounting support,
and memo, to the 10-Q or 10-K.
It's a journey that involves a lot
of third parties that help us
to get to the right answers,
and the team had to own it.
And, so, I had to get comfortable
that the team could own it,
with just my sort of at the top,
read the document, feel comfortable,
that it's not materially misstated
because they've done their jobs.
– Mh-hmm, how did your leadership
style evolve throughout this process?
Because I'm sure you had to adapt
as a leader, with two different teams,
and different peer groups.
How did that evolve over this time?
– I think it fundamentally shifted
from being a little bit more hands on
because I couldn't be,
to the trust but verify,
have the conversations
that give you confidence.
So we all do these DiSC Surveys here at
FLEETCOR, which I think are really useful
in terms of how somebody's brain
works, and where they pivot on a cycle.
And I would say I would absolutely
tend to be highly analytic,
a little less direct, probably,
a quieter person in the room,
unless I feel like I have value to add.
Stepping into the CFO role, I
had to get a little uncomfortable.
I had to be willing to find my voice.
I had to be willing to speak up because I
do know the business, I do know the risks.
I do know the people at the table, and I
know their businesses, and their products.
And, so, trying to ensure that I'm
adding value, supporting our CEO
and his efforts to get to the
final envelope for the budget.
But then, ultimately, being able
to translate everything that I'm doing
from a financial leadership role and
pivot that into an investor purview.
So where I'm sitting on stage,
at an investor conference, being
asked questions that are, quite frankly,
at a very high-level about the organization.
But then dive down into the details,
and finding my voice and being able
to answer those in a way that
is clear, concise, and eloquent.
Because they're trying to get comfortable
with what we're doing as a business
and a public company, and, ultimately,
to build investor confidence in the stock.
And, so, that is a muscle that
I did not have prior to the role.
It is one I feel like I
exercised quite a bit.
I worked a lot with my investor
relations team, and they are fabulous,
I have to give them a lot of props.
Because that prep work and the
homework, to then be ready to go
step on stage, not three months,
probably three months into the role,
it was fantastic and a great
learning opportunity for me.
– Yes, that sounds like a
great learning opportunity,
it really stretched you as a person.
And, so, thinking about your career
development and where you see
yourself going, how did
serving as this interim CFO
how did that change your trajectory,
of where you saw yourself going
in your future professional development?
– Yes, it's a great question.
I would not have said that my end
goal was CFO prior to taking the role.
Not because I didn't think I could do it,
but just because I think we, as
humans, we get comfortable in roles,
and comfortable even in
the space in which we serve.
"I am an accountant, it's comfortable.
I know what I'm doing, it feels like home."
But stepping into the CFO role,
forcing me to get a little uncomfortable,
a little out of my comfort zone.
And finding that voice where
I'm more of a leader in the room,
as it relates to business as a whole;
being thoughtful, strategic, partnering
with our different operators
to where we all achieve the
ultimate, bigger, better outcome.
I think, then, it changes
your mindset a little bit.
And, so, I absolutely see a future role
where, hopefully, it benefits me that
I've served in the interim role, but
perhaps as a CFO in the future.
Of course, for now, though, I would
say having served in the role,
it's not like the respect goes
away, those relationships exist.
And as my new CFO came in, we had
a very direct and honest conversation
about what I hoped it
looked like going forward.
And very pleased, so far, that I'm still
allowed to have the seat at the table,
to be a voice in the room.
I know my place as the lead of
accounting versus the lead of finance.
But striking the right balance, and
being a business partner for him,
as well, as he learns the business,
the people, the risks, what
we're trying to accomplish.
And, so, hopefully, I'm a much more
effective chief accounting officer,
for having served in that
CFO role, at this org.
– Yes, it gives you a whole new insight.
And, plus, you've walked in his shoes, so
you can say, "Hey, this is what I was doing,
but let's talk through a
better way of doing that."
And it gives you that
newfound respect, right?
– Yes, it's interesting, as you
walk along the journey, especially,
given that was my first
time in that CFO seat.
You have perspective coming
out the other side of it.
– Of course.
– That you
absolutely don't have, as you're
trying to just work through your days,
your weeks, your months,
your deadlines, your filings,
your earnings calls, whatever it is.
And, so, watching him come in,
as brand new to the org, and how he
operates has been insightful, for me,
But also, it has allowed me
to reflect on the experience,
which was almost 10 months in length.
To really have my takeaways
as, "Okay, this is what I did.
Here's what I could have done better.
Here's what I think I actually
did a pretty good job on,
and here's the things that
I didn't touch at all.
So I want to go figure out how
I can continue to grow and learn
in those capacities."
– Yes, so I imagine there's
somebody listening to this podcast,
and thinking they either have the
opportunity, or they're saying,
"What if I get this opportunity?"
What advice would you give somebody
who has the opportunity
to step into interim CFO
or balance multiple
finance responsibilities?
What advice would you
give them, walking into that?
– I would say, first, take a deep
breath, it's going to be fine.
If you're asked to step into the role
or you volunteer to step in the role.
If you have the gumption and believe
you have enough of the skill set
to perform in that role, you probably do.
And, then, from there, I think, it's
assess your team where your gaps are,
fill in for where the weaknesses exist.
Whether that was you stepping out, so
you don't have anybody to fill that role,
or you have known other challenges
in the group and fill those holes.
So that you were able to
focus on the bigger picture,
the more strategic aspects of the role,
as opposed to getting sucked
back into the weeds.
I think it's the weeds that can tend to bog
you down and, potentially, drown you.
And then once you've got that
core team and you have confidence,
lean on them, empower them, make it
a growing opportunity for them as well.
Because I think, collectively, we
all get something more out of it
if we all benefit from the temporary
elevation in title/role responsibility.
Provide the guidance, lead them well.
You are in the seat to
be the financial leader,
not just to make sure
the numbers are right.
And, so, that entails working
with your business operators.
But also working with the individuals
who, maybe, used to be your peers,
and helping them ensure that they're
able to convey the messages,
and the answers that
the CEO is looking for.
Or at least the outputs
that the CEO is looking for,
maybe, it's not always
the answer that he wants.
But provide the support for them
when they need it, along the process,
and creating trust in the org is ultimate.
I tend to have an open-door policy,
sometimes, to my own detriment
because the door just opens.
I'll be honest, I debated whether I needed
to shut the blinds and lock the door,
just to ensure that we aren't
interrupted, but it's a good thing,
it's a good problem to have.
And I think my personality just
lends itself to that, in general.
But being available for those individuals
who need you when they need you.
Because they may walk down the
hallway and they may not do it again.
And, so, being available and
ready for that chat when it occurs
or when it needs to occur.
And, then, I think being a
change agent when appropriate,
knowing that the way we've done things
isn't always the way we need
to continue to do things.
Being thoughtful about
how we use technology,
I've always said, especially, in large orgs,
it's a little bit like eating an elephant,
you're not going to do it all in one bite.
It's one bite at a time.
And, so, while we may not build
the Titanic, all in one year.
What we can do is make incremental
improvements to our technical debt,
to our financial processes,
to how we analyze our business.
To the outputs that, ultimately,
help investors better understand
what we're doing, or leadership
better understand what the
performance of the company truly is.
So that we do make improvements year
over year, to where over a period of time,
it is much more meaningful.
– Yes, I think that's
some wonderful advice.
And I was wondering if you'd be
willing to maybe share a success story
while you were interim
and maybe even a failure
because you've been
telling some great things.
But I'm sure everything wasn't
flower beds and roses the whole time
you were the interim CFO.
– I think a success story is
when I was appointed to the role,
immediately looking for
somebody to fill my spot.
To fill the gap that I was going to leave.
So that I could truly focus on supporting
the business and my leadership team.
I cannot speak to how important
that decision was now after the fact,
and how finding the right person.
Not just somebody, but the
right somebody or somebodies
to come in and assist.
Having a network in the
payments and tech community,
and the financial community, in the
Atlanta market, enabled me to identify
who those right individuals might be.
And I interviewed a lot of people
to try to identify the right resource,
and that was a total home run.
It enabled me to step out of the role
and just know it was going to get done.
But it also empowered my team to
really own their pieces of the business,
and their pieces of the finance puzzle,
in a way that they had not had to prior
just because of my level of
engagement and involvement.
So I'm super proud of what
we accomplished there.
So, perhaps, a learning opportunity
that I got out of the experience,
is just learning how to ensure that
I'm always effectively communicating
with all members of my leadership team.
There were a couple of instances where I
felt like I could have better communicated
or more proactively communicated.
And it was one of those things where
I didn't figure it out until after the fact,
which is on me.
I did have the grace of being
in the role on an interim basis.
And, so, there're individuals who
really needed me to communicate
that information more proactively, they
absolutely rationalized where we were.
But it's something I can
grow from, absolutely.
– I think it's amazing, and
thank you for being vulnerable
to share that learning opportunity.
Because it's not easy to share
those things because, sometimes,
you just want to talk about all
the successes, but it's difficult.
And you mentioned a little bit
when your new CFO came in
and you had those conversations.
Can we talk a little bit more
about what that transition was like,
as you transitioned back out of the role?
– Sure, so I would say our new CFO is
a very experienced financial executive.
And, so, he came in with his views
as to what finance looks like,
certainly, in other organizations.
A benefit that I didn't necessarily
have stepping into the role.
And, so, he was cognizant of, perhaps,
the situation that I might be feeling,
certainly given the situation I was in.
But just trying to be open and
open-minded, quite frankly,
about how we would hand off
the responsibilities, the tasks.
Even as simple as, "Well, if you came in
right before earnings, who's going to
speak on the earnings call?"
And, so, just striking the right
balance, in those very first days.
And, then, once we had
those first days behind us,
then, just being open
to the learning experience.
But also trying to share with him as
many nuggets of knowledge as I could.
But allow him to ask me questions as
it was organic to his growth trajectory,
and learning experience
here at the company.
And, so, I would say really trying
to treat it as a business partnership.
Because, ultimately, I believe
that this organization needs
a leader like this individual that is
brought in, with a lot of financial acumen,
a lot of experience, which enables
them to lead in a different way.
We are a large global S&P 500 company.
And, so, I'm really excited about what
the future holds with him at the helm.
– I think that's great, being able
to partner, be that business partner.
And a lot of examples you've been
sharing today have been about
being that business partners.
And I wonder if you could, maybe,
share a little bit about how you view
the finance role and the leadership, as the
business partner within an organization.
– So I think that finance
becomes the connective tissue.
Without finance, it's really difficult to
understand what the results are,
what the performance looks
like, gathering KPIs.
Gathering them in a way that's
consistent, accurate, and complete
across an org, to where you
have comparative metrics.
And, so, it's not just in terms
of producing the results.
But then having those next-level
conversations with operators
or being part of their executive
meetings, to understand
what's happening in the belly of the beast.
We don't have a ton of businesses,
but we have enough to where going
that extra layer down helps you
to just really rationalize the why behind
what the numbers are trying to tell you.
Because the numbers only can go so far.
And, so, understanding that sales is
connected to credit underwriting,
which is connected to bad debt.
Which is, ultimately, connected
to the financial performance
of that business unit, is super helpful.
But then understanding that
the personalities at play,
and perhaps how you compensate
individuals may drive behaviors
that either were intended or unintended.
And, so, it becomes this great web,
if you will, of, connectednes.
That if you insert yourself into
the process at the right points,
whether it's credit, sales, operational
results, recruiting, whatever.
It really does help frame up the why
behind the business performance,
and business results, and how we plan
to move forward from those as well.
– Yes, Alissa, your story has
been wonderful to hear,
and it's not every day you get
to hear somebody's story
of being in an interim position,
especially, a CFO's position.
And, so, I just want to thank you
so much for being able to share
your experience with our audience, today.
And thank you so much for
coming back on the podcast.
– Thank you, it was really
good to see you again.
< Outro >
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